Energy: Suppliers vs. Demanders
One of the striking characteristics of energy in Brazil is the blatant predominance of the suppliers.
They knock on the doors of corporate and institutional energy consumers and “deliver” their sales pitches.
Potential customers are then encouraged to “give a response”.
And so business progresses!
An opportunity that should be considered is the reversal of this “conduct”.
I am referring to customers discovering the solutions that interest them and are convenient for them and then consulting the market.
A new world will open up! If you would like to try this strategy, get in touch. You will certainly be surprised by the possibilities!
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